Archive for the ‘Online’ Category

New design for Toronto 24hours website

Monday, November 16th, 2015

24 Hours Toronto has been redesigned this week. An example of the paper by Sun Media\Quebecor is below. The paper was launched in 2003.

There are also editions in Vancouver and Montreal. editions in Ottawa, Calgary and Edmonton closed in 2013. Total circulation is 550.000.


The website of free Toronto daily newspaper 24 Hours Toronto is updated to a full responsive version. A marketing campaign will support the launch.


1.5 million visitors for Metro UK website

Monday, August 25th, 2014

Metro was the fastest growing UK newspaper website in July 2014, more than 1.5 daily browsers visited the website according to ABC.

The website is produced by the Mail Online and is operated separate from the print edition.

Screen Shot 2014-08-25 at 09.00.31

Metro was the 7th most popular newspaper website, Mail Online (11 million daily browsers), and The Guardian (6 million) lead.  (Press Gazette)

Metro UK loses digital readership

Monday, May 26th, 2014

The integration of the Metro UK digital brand into the digital operation of the Daily Mail (see previous post) has not paid off in terms of more visitors.

According to the Audit Bureau of Circulations Metro reported a 15% fall in monthly unique browsers in April.

The number of monthly visitors is now 23 million, stil an impresive number, sverage daily browsers fell 10% to just over one million.

London Evening Standard’s site,, saw monthly traffic grow to 5 million. Daily average browsers rose to 236,689. (The Guardian)

Heute (Austria) reaches 4 million online users

Sunday, April 20th, 2014

Screen Shot 2014-04-20 at 13.56.23Austrian free daily Heute saw its online reach increase with 12% compared to March 2013.

Accoding to Österreichische Web-Analyse (ÖWA) reached Heute in Marchz 2014 4.,056,000 Unique users, an increase of 120 % compared to last year.

Heute has 6 different portals (see right): news, tv & cinema, tickets & events, fitness, a “Groupon” like portal and health. (OTS)

Can you go online and make money? The 20 Minuten example

Saturday, April 5th, 2014

20minuten2013Swiss free newspaper 20 Minuten is not only the best-read paper in the country – and the paper with the highest circulation, but also the most succesful Swiss online paper.

20 Minuten never bothered about cannibaliztion and embraced (and invested in) online from the start. The paper has a fully integrated print/online newsroom, and has a “web first” strategy.

Swiss media website Persoenlich contained an interview (in German) with 20 Minuten editor Marco Boselli: “Die Rock’n'Roll-Band unter den Medien”.

Subjects: the integrated newsroom, the use of interns, copy/paste journalism, service-journalism, apps, magazines and profits:

“Ich kenne die Rentabilitäten anderer Tageszeitungen leider nicht. Aber ja, es läuft uns gut, und wir leisten sicher einen schönen Beitrag an die Zahlen von Tamedia.”

Commuter website for Irish Metro

Saturday, April 5th, 2014

logo-betaMetro Ireland launched a new website: GoMetro, aimed a commuters.

Apart from ‘regular’ news, there are special sections for people using busses, cars or train. (AdWorld)

Daily Mail takes over Metro UK website

Monday, March 10th, 2014

Screen Shot 2014-03-10 at 22.30.19The website of UK free daily Metro is to be incorporated within Mail Online (Daily Mail’s website).

Metro’s managing director Steve Auckland confirmed the take-over.

Metro and Mail Online are both part of the Daily Mail and General Trust.

Steve Auckland told The Drum:

“The three million daily uniques achieved on 18 February gave us a glimpse of the audience potential of this website and the camaraderie that exists within the team. However, the potential to accelerate this growth and monetise it is best served by the Mail Online team at this moment in time. It will free the rest of the business to concentrate on reinvigorating Metro.”

Metronews France in Apple Kiosk

Sunday, January 19th, 2014

metro_france_kioskAll 7 editions of MetroNews France –  Paris, Marseille, Lyon, Toulouse, Nice-Cannes, Lille and Nantes – will be avalibale in the Apple Kiosk with a new app.

The new app MetroNews Le Journal (for iPhone, iPad or iPod touch) is developed by Aquafadas.

All editions will be avilable each weekday before 7am. (ConsumerElectronics)

20 million monthly unique visitors for

Friday, December 13th, 2013

Screen Shot 2013-12-13 at has reached the 20 million visitors mark because of  social media referals according to the newspaper.

It reached 20.1 million monthly global unique visitors for the first time.

This is an increae of 24 per cent month-on-month and 161 per cent year-on-year. Facebook’s decision to increase its traffic to publishers has played a major role.

Half of the vistors are from the UK. (TheDrum)

Swiss Blick am Abend expands online

Thursday, December 12th, 2013

Free Swiss evening paper Blick am Abend is upgrading their online business. The paper is second in readership after leading (free) daily 20 Minuten, but lags further behind online.

To expand their online operation Blick am Abend is hiring new journalist for the website, offer 24/24 news updates, and will change banners for native advertising.

The new website should not cannibalize the website of paid (tabloid) paper Blick, but if it does, publisher Florian Fels thinks it’s better that Blick am Abend cannibalizes instead of another (20 Minuten?) website:

und wenn doch, dann kannibalisiere​n wir uns lieber selbst, als dass es andere tun.” (Persoenlich)

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Not everybody in Switzerland is a fan of online, in an interview with Freiewelt, Professor Kurt Imhoff says that free information destroyed journalism (Interview is in German).