Readership 20 Minutos under 2 million
For the first time since 2004, readership of fre daily 20 Minutos has dropped below the 2 million mark.
The 2012-data are from October 2011 – May 2012 and differ slightly from the April 2011 – March 2012 data reported earlier (except for the disapearance of ADN and Qué!). The gap between Marca and 20 Minutos, however, increased.
Later 2012 data will show more readers for all sports papers (as a result of the succesful European Championship) while 20 Minutos could profit from the closure of ADN and Qué!