Spanish free daily Qué! about to close

que2012Media company Vocento is about to close its free daily Qué! according to Spanish website Publico.

After Metro (2009) and ADN (2011), Qué! is the third Spanish national free paper that will close.

Qué! was launched in 2005 with 12 editions and a print run of almost one million. In 2007 three new editions were launched.

In 2012 10 editions (total circulation around 550,000) remain, with Madrid and Barcelona being responsible for the bulk of the circulation.

Total free circulation in Spain will drop to less than one million, with 20 Minutos as the market leader (circulation 700,000).

In 2006 free circulation in Spain was 5 million.

One Response to “Spanish free daily Qué! about to close”

  1. Newspaper Innovation » Blog Archive » Readership 20 Minutos under 2 million Says:

    [...] Later 2012 data will show more readers for all sports papers (as a result of the succesful European Championship) while 20 Minutos could profit from the closure of ADN and Qué! [...]