Italian frees lose readers

Most Italian free dailies lost readers according to the latest (2011-III) Audipress report. Only Metro recorded a small rise compared to the first three months of last year. Most paid and sports newspapers gained readers in the last six years.

La Gazzetta dello Sport had 4.4 million readers, La Repubblica 3.5 million, Corriere della Sera 3.4 million and La Stampa 2.3 million readers.

Free paper Leggo (5th position) has cut circulation in November 2011, meaning their readership (1.9 million) will drecrease. City, the 7th paper with 1.7 million readers will close this months.

The readership of Dnews again dropped, now to 262,000 – making their claim of a circulation of 470,000 highly unikely. In September DNews closed editions in Bergamo and Vernona.

Italy_2003_2011

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