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Metro plans to cover 90% of France

Metro_Paris_2011Under the new ownership of commercial TV-channel TF1, Metro France plans to expand distribution in 2012 from 30 to 60 cities.

According to director Edouard Boccon-Gibod, this means that coverage in France wil rise from 68 to 90% of the country.

Circulation, however, will stay the same as the distribution in the existing markets will be lowered. (Ozap)

Metro is now distributed in 9 different daily editions with a total circulation of 770,000 copies. After 20 Minutes and DirectPlus it is the third free daily in the country.

This entry was posted on Wednesday, November 16th, 2011 at 10:55 am and is filed under Circulation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Metro plans to cover 90% of France”

  1. Newspaper Innovation » Blog Archive » French free newspaper war Says:
    November 22nd, 2011 at 1:43 pm

    [...] Metro France announced that it would expand distribution from 30 to 60 cities in 2012, also competitor 20 Minutes said it would be available in more cities from January 2012 [...]

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