Swiss free papers now #1 & #2

Blick am Abend, the second Swiss free daily, is now the second best-read Swiss paper after it surpassed its paid ‘mother-paper’ Blick. Blick am Abend had 635,000 readers on average between April 2010 and April 2011, Blick had 622,000 readers.

Best-read paper is still free daily 20 Minuten with 1.4 million readers, an increase compared to the previous period. (Click for larger version)

Swiss_2006_2011

In the western French-speaking part, 20 Minutes is the best-read paper with 463,000 readers before paid papers Le Matin (266,000) and 24 Heures (223,000 readers). (WEMF-data via Persoenlich)

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