Israel Today: more copies & subscription model
Since the end of October, free paper Israel Today is party printed on the presses of paid paper Ma’ariv because of an increased demand for the paper.
Further cooperation between the tow publishers could harm paid paper Ha’aretz, that is now printing most of the copies of Israel Today. (Globes)
Israel Today also will introduce a subscription model in October that ensures home delivery for readers that don’t want (or can’t) pick up copies of the paper.
The price will be NIS 52 per month (€10), while those who receive the Friday weekend edition only will pay NIS 26 per month (Globes).