Spanish free dailies lose readers

Free daily 20 Minutos, until 2008 the best-read Spanish newspaper, lost readers again according to the last AIMC / EGM research. The paper had 2,171,000 readers in 2010/2011.

Sports paper Marca is again the best-read paper with almost 3 million readers. Also El País gained some readers.

The two other free dailies, Qué! and ADN both lost readers. Qué! is now 5th (after sports paper AS) with 1.4 million readers while ADN is 7th (1,064,00 readers) after El Mundo.

(Click on graph to enlarge – the 2011 data are from  Oct 2010 – May 2011; other data are from February-November.)


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