Polish readership continues slide

The reach of the two best-read paid  newspapers in Poland, Gazeta Wyborcza (Agora) and Fakt (Springer) is just below 14% in the period August 2010 – January 2011. Four years ago this was around 20%. (click to enlarge graph)

On third place follows free daily Metro (Agora) while tabloid Super Express is fourth. (data: Millward Brown SMG/KRC)


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