Montreal subway distribution to 24 Heures

24heures2010Metro Canada has lost it exclusive distribution rights for the Montreal subway system to competitor 24 Heures (Quebecor, Sun Media).

Metro had the exclusive rights since its launch in 2001. 24 Heures will hold the rights for five years, La Société de Transport de Montréal (STM) said Thursday, while the period could also be extended.

STM will have a page in each weekday edition of the paper according to the The Gazette.

Today’s 24 Heures (right, click for bigger version) counted 88 pages.

One Response to “Montreal subway distribution to 24 Heures”

  1. Newspaper Innovation » Blog Archive » Metro Montreal moves outside Says:

    [...] the decision by Société de transport de Montréal (STM) to grant the exclusive distribution contract to competitor 24 Heures, Metro Montreal will no hand out their papers outside Metro [...]