Metro London expands distribution

Metros-planned-London-dis-006Free daily Metro UK expands distribution to Southampton, Peterborough and Ipswich, to reach readers from those areas before they enter London.

Circulation of the London edition will increase with 50,000 to 800,000. Total circulation of Metro UK is now almost 1.4 million.

Metro will be distributed in 82 extra railway stations while distribution in 117 other stations will be increased as well.

The Evening Standard, the competing free daily by Alexander Lebedev, is said to increase circulation to 700,000 according to The Guardian. But also in June a circulation increase (to 750,000) was announced without ever taking place. Circulation in October was still 600,000.

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