French frees expand

Free daily newspapers Metro and 20 Minutes will launch four extra editions in France next Monday.

Metro will launch editions in Metz, Nancy, Toulon, expanding from 9 to 12 editions. Neither of the cities have a free newspaper now. Toulon, however, had a ToulonPlus free daily in 2004 and 2005, published by paid paper Nice Matin. The Metz and Nancy editions will have a circulation of 20,000.

20 Minutes will launch in Montpellier with 30,000 copies, the city now served by MontpellierPlus (Midi Libre). For 20 Minutes this will be the 10th edition. (AFP/Google)

With this launches France again stands out as one of the few countries where free dailies expand. The Groupe Bolloré launched three editions in 2009, while 20 Minutes launched in Nice in March of this year. Total circulation rises to 250,000 copies daily in France, meaning a market share of 25%.

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