How Examiner.com rises in Google

US Magazine Time contains a interesting piece on why the blogging-network of US free daily The Examiner occupies prominent positions when news is searched in Google. In the example below (taken from Google New US, 5 minutes ago – click on picture for bigger view), a search for Tiger Woods had Examiner.com mentioned as the sixth source in the second story and the second source in the fourth story. Not bad for a bunch of bloggers that don’t do journalism…

examnierWoods

The network of more than 24,000 bloggers, called Examiners, apparently follow so many stories that Google sees those stories as recent updates (although they hardly contain any news). The Examiners get paid when there are enough page views (in which case the high Google position might be a big help). They also can receive training on writing.

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