Mecom Denmark -22% so far

The Danish part of David Montgomery’s Mecom media ‘empire’ showed a drop in advertising revenues of 22% in the first 10 months of 2009. In general the drop was 20%, Poland and Norway showed a decline of 17%, the Netherlands of 21% according to a Mecom press release. Mecom Denmark is publisher of paid dailies and the free daily Urban.

The company is fighting the crisis (or rather: trying to keep up with interest payments of the huge debts and keeping the banks of their back) by raising prices for paid publications and cutting costs, mainly by getting rid of staff. In the Netherlands Mecom’s Wegener lost 11% of the workforce compared to last year.

Comments are closed.