15min to 3-day schedule

15min 2009

15min 2009

Free Lithuanian paper 15min moved from a daily to three-days-a-week schedule last Monday. Circulation on Monday, Wednesday and Friday will be increased from 65,000 to 95,000.

The paper was launched in 2005 with an edition in capital Vilnius, in 2006 editions for Kaunas and Klaipeda were added. Norwegian publisher Schibsted first bought a share in the company an took over the whole operation later.

The unstable advertising market is said to be the reason for the move. (Opinija)

One Response to “15min to 3-day schedule”

  1. Tuesday Evening Edition 10/6/09 « Coney Media Says:

    [...] FREE IN VILNIUS: 15min, the free daily in the Lithuanian capital, has gone from five- to three days-a-week publication, citing an unstable ad market. [Newspaper [...]