Agora’s Metro 3rd in Poland

Metro, the free daily published by Agora in Poland is the third best read paper in the country, reaching 7.6% of the Polish population.

First is Springers tabloid Fact (14.8%), second Agora’s paid paper Gazeta Wyborcza (14.4%).

The research was done by Millward Brown SMG/KRC.

All Polish papers seem to lose readers over the years. In 2007 both Fact and Gazeta Wyborcza reached 19 to 20% of the population, while Metro reached between 8 and 9%.

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