20 Minuten Friday makes Tamedia happy

In the first 6 months of 2009, Swiss Publisher Tamedia (free dailies 20 Minuten and News) saw its revenues go down with 16% compared to the same period in the previous year.

The most positive development is the 20 Minuten Friday magazine. According to Tamedia’s Martin Kall in Persoenlich, readership – specially among women – is developing better than expected.

Free daily News’s position in Zurich will not change according to Kall, even after it closed down the editions in Berne and Basle.

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