thelondonpaper loses.. but less

Last week – May 8 already – News International published results for its free London afternoon newspaper thelondonpaper. Compared to the first 10 months of operation (September 2006 – June 2007) the paper lost less money in the next 12 months: ‘only’ £12.9m (€14.5m) against £16.8m (€19m) in the first 10 months.

Turnover in the year to June 2008 was £14m (€15.7m), up from £8m (€9m) in the first 10 months. Costs were around £25.m (€28m) in both periods.

Staff size went up from 52 in the first 10 months to 78 in the next 12 months, the number of editorial staff increased from 33 to 44. (Guardian)

One Response to “thelondonpaper loses.. but less”

  1. » Tijd voor de middagkrant Says:

    [...] gratis middagkranten geen goed voorbeeld. Zo maakte thelondonpaper vorig jaar 12,9 miljoen pond verlies. Maar toch, aangewakkerd door de Engelse middagkranten, begon het idee van een nieuwe Nederlandse [...]