Australian circulation without 3rd paper

The Australian Audit Bureau of Circulations ABC recently published the official audited circulation of Q4 2008. Best read paper is the Herald Sun with a circulation of 515,000 copies, before The Daily Telegraph with 369,000 readers on weekdays. Third in the list is the Courier Mail with 215,000 average weekday copies. (Publicitas newsletter)

Well, in fact the Courier Mail is NOT the third paper in Australia, but the fourth. Third is free daily mX with editions in Sydney, Melbourne and Brisbane. Total circulation is around 230,000 – although not audited by ABC.

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