Spits distributes in McDonalds

Free daily Spits has closed a two-year contract with McDonalds to distribute their free paper in 90 McDonalds’ restaurants. The paper will also provide narrowcasting for these restaurants.

The new contract is part of a bigger deal between McDonalds and Telegraaf Media Group, the owner of Spits and also publisher of paid daily De Telegraaf and local newspapers. (Adformatie)

In the past years free daily Metro was distributed in McDonalds restaurants, but as there are 219 McDonalds restaurants in the Netherlands, the Spits-deal only concerns a minority of the available places.

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