Ukrainian freesheet OBZOR for sale

Dutch Telegraaf Media Group, owner of free daily Obzor in the Ukraine, has put the free paper up for sale. The paper was launched in 2004 as a three-times-a-week paper and went daily in 2007.

Circulation is around 90,000 while readership in 2008 was 314,000, which made it the third paper in the country. Paid paper Segodnya is the best-read paper in the country, free daily 15 Minut is second.

Earlier this year Swiss publisher Ringier also left the Ukraine. Not all is bleak in the former Soviet republic however. A new free daily Vecherkom was launched.

This week TMG also sold their Swedish magazines Cosmopolitan, Residence, Båtnytt, Vi Båtagare, Segling and Allt om Kök och Bad to local publisher LRF Media in Sweden.

TMG is going through a major cost saving program (see previous post), where 500 people will lose their job in the Netherlands while several activities will be sold. In the Netherlands also the magazine group is for sale.

In the Netherlands TMG publishes paid paper De Telegraaf, local dailies and free daily Spits.

2 Responses to “Ukrainian freesheet OBZOR for sale”

  1. Yuri Svirko Says:

    Actually Obzor has 100,000 copies Monday to Thursday and 145,000 on Friday

  2. Newspaper Innovation » Blog Archive » Ukraine free daily Obzor closes Says:

    [...] finding no buyer for Ukraine free daily Obzor, (see pevious post) Dutch owner TMG (Telegraaf Media Group) decided to close down the paper. The December 26 issue is [...]