Frankfurt Forum

Today I speak at the Frankfurt International Communications Forum about the international brand of free newspapers. In Germany this is alwasy special because the model is not only unknown but also very suspect.

I will speak in the afternoon session, together with Dave B. Armon (update: replaced by Rod Nickelson), President PR Newswire, New York (on blogs), Jürgen De Graeve, Audi AG (International PR), Bertrand Pecquerie, Director of the World Editors Forum (on the new journalist), Malte von Trotha Deutsche Presse-Agentur (on the value of news) and Annette Milz, editor of Medium magazin.

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