JP & 24Timer/Metro join advertising efforts

Paid paper Jyllands Posten will cooperate with free dailies Metro and 24Timer in jointly selling job advertisements in Denmark. Jyllands Posten’s publisher JP/Politiken Hus is the 24.5% owner of Metro.

Metro acquired the JP/Politiken Hus free daily 24timer when the publisher bought a share of the Danish Metro operation. (24Timer is the only non-Metro that can be downloaded from the Metropoint website – see right).

Jyllands Posten will sell ads in the western part (Arhus) of the country. (MediaWatch)

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