Metro Toronto increases circulation

Metro Toronto has increased circulation from 300,000 to 320,000 copies from September 2 on. The additional copies will be distributed in newspaper boxes and throughout the TTC and GO stations via Gateway Newsstand locations. (Metro International)

Metro appointed Dianne Rinehart as new editor-in-chief for the English language editions in Canada. She published before in the Toronto Star, Globe and Mail, Montreal Gazette, Winnipeg Free Press, Calgary Herald and Vancouver Sun. Rinehart plan is

“To find creative ways to out-report, out-design, out-delight, out-service and out-deliver the competition in the paper – and on the web.”

The new editorial strategy includes repositioning Metro as a “hybrid newspaper” – with an increased focus on magazine-style sections such as health, food, style and homes, in addition to exceptional news coverage.

Also some high-profile columnists will be added, including political analyst Lawrence Martin, environmentalist David Suzuki, humor writer Anne Hines, health expert Celia Milne, The Smart Cookies TV team’s financial advice, food writer Barb Holland, relationship expert Josey Vogels, and Alan Cross, host of The Ongoing History of New Music. (Media in Canada)

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