Free daily planned for Colombia

Colombian Media group Casa Ed. El Tiempo (CEET) will launch a free daily in the four major Colombian markets Bogotá, Medellín, Barranquilla and Cali on 15 September.

The paper will have a joint circulation of 300,000 – making it overnight the paper with the highest circulation in Colombia. Paid paper El Tiempo is now the paper with the highest circulation: 240,000 daily copies. Total circulation in Colombia is 1.6 million.

With the new free daily, CEEP will increase its grip on the Colombian market, as it also publishes dailies El Tiempo, Hoy, Portafolio (business) and regional papers. The group also has stakes in television and magazines.Since 2007 the CEEP group is for 55% owned by Spanish publisher Planeta. In Spain this group publishes the ADN free daily. The Colombian paper will have a similar design as ADN.

The new paper – title unknown yet – will be the second free daily in Colombia. In 2006 Diario Occidente (Cali) was converted to a free daily.

One Response to “Free daily planned for Colombia”

  1. Un nuevo periódico gratuito para Colombia « Diarios Nacionales Says:

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