DAG one year

Hollands youngest free daily DAG celebrates its first anniversary today. The paper was launched May 8 2007 and was the fourth national title in the country.

In the first year the paper lost its publisher, introduced a new design, moved closer to paid sister paper de Volkskrant and tried to reach a better educated target group.

The first year will be celebrated with a special ‘good news’ issue. Six pages will be devoted to ‘good news’.

2 Responses to “DAG one year”

  1. Tom Says:

    Any numbers you can give us on DAG?

  2. Piet Bakker Says:

    Distribution 401,000
    Readership 680,000
    Loss in year 1: €10m

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