Italy: 5 free dailies, only 1 audited
The last Italian circulation audit by ADS includes only one free paper, the part paid but mostly free E Polis model. E Polis, with 15 different editions, has an official free circulation for the full year 2007 of 413,000.
For 2006 the official number is 219,000 – rather different from the more than 900,000 copies E Polis claimed to be distributing in that year.
The other free dailies in Italy: Leggo, City, Metro and DNews are not audited. The last paper is from 2008 so could not be included but the others are not audited by ADS.
In readership, Leggo, City and Metro are in the top 10 in Italy (4th, 5th and 6th). E Polis is the smallest in readership: 832,000 in 2007.