.ch distribution
Swiss free daily .ch is focusing on improving and extending distribution in the coming months. In the beginning of this month .ch said it would increase distribution from 430,000 to 500,000 (see previous post).
An important part of the circulation is distributed to households. This house circulation will be extended and monitored by an extra team of 15 people, first concentrating on Zurich and Bern. From now on, .ch will also be distributed from AXA (insurance) ’shops’. Public transport distribution will be extended too. The paper is now distributed in 650 boxes in public transport and 400 boxes and racks in retail chains (Coop, Migros) and restaurants. (Persoenlich)